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Floor graphics becomes new trend in floor coverings

Developments in large format printer technology and graphic film could revolutionise floor designs.

People are used to large prints displayed on walls, but it is unusual to find prints on floors. However, this could change.

Mark Elvidge of Roland DG, which manufactures large format printers said:

“The market for wall and floor graphics is already vast and is continuing to grow in scale and complexity.”

3M Commercial Graphics has developed a graphic film that can makes it easy to transform a plain floor. The film has the advantage of being suitable for curved and irregular surfaces. It is resistant to chemicals and weather, making it suitable for both indoor and outdoor use.

Graphic film can be printed with any design. This makes it attractive for architects and designers who want to transform office and retail buildings. Floor graphics can be tailored to a client’s needs to make them unique for each project, and can be changed quickly and relatively inexpensively.

In public areas such as shopping centres, airports and train stations, floor graphics can be used for advertising and marketing. Sports and leisure centres can have court markings printed on graphic film.

People installing solid flooring in their North Wales homes, have a wide range of patterns and colours to choose from. In the future, using individually printed graphic film, flooring can be made with almost any design and colour. It could soon be practical for creative homeowners to make their own floor designs using graphic software or their own photographs.

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